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New Balance sued over toning
Boston sneaker maker New Balance is facing accusations in a lawsuit that it deceived customers by claiming its popular toning shoes create more sculpted legs than traditional walking sneakers,[link widoczny dla zalogowanych].
The complaint,[link widoczny dla zalogowanych], filed Monday in US District Court in Boston,[link widoczny dla zalogowanych], is seeking class-action status and damages in excess of $5 million on behalf of a California woman,[link widoczny dla zalogowanych], Bistra Pashamova,[link widoczny dla zalogowanych], and other people who have allegedly been harmed by New Balance.
one can expect those benefits, said Tina Wolfson, Pashamova lawyer. shoes just don provide what they claim they do. However, we stand firmly behind the quality and performance of our products,[link widoczny dla zalogowanych], as we have for more than 100 years. (Wolfson is representing another California resident in a case against the Canton sneaker company Reebok.) Toning shoes are designed with an unstable sole so leg muscles have to work harder to maintain balance during everyday activities. They are one of the fastest-growing segments in the footwear industry; sales were expected to soar last year to roughly $1.5 billion.
New Balance has promoted its toning shoes with claims that they increase muscle activation by at least 27 percent and increase calorie burn by up to 10 percent with each step,[link widoczny dla zalogowanych], using either a rounded or flexible spring sole.
But a study last summer by the nonprofit American Council on Exercise found that toning shoes failed to live up to claims made by several manufacturers. Reports of injuries have also raised concerns that the shoes, which cost roughly $100 a pair, could do more harm than good.
Pashamova alleges that New Balance promises of health benefits are more than deceptive marketing tools and cites as evidence the study from the American Council on Exercise, which measured heart rate,[link widoczny dla zalogowanych], kilocalories burned, oxygen consumption,[link widoczny dla zalogowanych], and muscle activity in users wearing toning shoes and regular athletic sneakers.
The report concluded there was statistically significant increases in either exercise response or muscle activation as a result of wearing toning sneakers,[link widoczny dla zalogowanych].
New Balance spokeswoman Amy Dow, in an interview with the Globe last summer, defended the company shoes.
tested our products with hundreds of consumers in the lab and field combined,[link widoczny dla zalogowanych], we are confident that increased muscle activation occurs when wearing our toning footwear, Dow said.
Reebok,[link widoczny dla zalogowanych], which was also mentioned in the study and is the subject of a similar lawsuit involving its EasyTone shoes,[link widoczny dla zalogowanych], said the complaint is unfounded.
company will vigorously defend both the product and technology, Daniel Sarro,[link widoczny dla zalogowanych], a Reebok spokesman,[link widoczny dla zalogowanych], said in a statement.
John Horan, publisher of the trade publication Sporting Goods Intelligence, said he could not recall another footwear product has quite stirred up this much controversy with all these class-action lawsuits. don think sneaker makers pulled the numbers out of air. But did they overpromise? The courts will have to decide. A lot of lawyers are putting up their own nickels and must feel they have some legitimate claims.相关的主题文章：

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