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peuterey outlet SEO The Snake Oil Deception

 
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PostWysłany: Pon 14:06, 16 Wrz 2013    Temat postu: peuterey outlet SEO The Snake Oil Deception

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For the SEO professional, it is pretty easy to spot the vendors of a counterfeit service, but through the eyes of a typical business, all providers are often blurred together. The result is unqualified SEO providers lose business, businesses lose customers, and the term SEO becomes a questionable service. My goal in this article is to help equip you to make the right decision for your SEO needs. The following 5 items are common tactics often used by less-than-qualified SEO providers.
1) WATCH OUT FOR GUARANTEED RANKING: The reality is even the most seasoned SEO expert does not know what it will take to rank a website with Google, Yahoo, and Bing. The magic recipe is not public and is different with each search engine.
The ONLY GUARANTEE worthy of consideration is one that is performance based. For example, if a company offers a guarantee which states, "if you are not top page ranked within 6 months for a viable keyword phrase, they will continue working for free until [url=http://www.vivid-host.com/barbour.htm]www.vivid-host.com/barbour.htm[/url] you are ranked", it's a guarantee worth merit.
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3) THIRTY DAYS OR LESS - This tactic plays on the customer's desire for instant gratification. Ranking a website organically takes time. If anyone is telling you they can rank your website in 30 days or less, it should be eliminated as a viable solution. The reality is organic SEO takes months of work and adjustments.
4) POOR KEYWORD SELECTIONS - This technique is possibly one of the most difficult to detect. This involves an SEO provider choosing ineffective keyword phrases that sound good, but produce little-to-no traffic. They choose ineffective keywords because they are non-competitive and easy to rank.
About the only way to [url=http://www.rtnagel.com/airjordan.php]nike air jordan pas cher[/url] not fall prey to this tactic is to have multiple SEO providers perform a keyword research, [url=http://www.lcdmo.com/jordanpascher.php]air jordan pas cher[/url] then compare the data. Otherwise, you could be on the top page of Google for worthless keyword phrases. It will look good, but mean very little.
I can remember talking to a subcontractor about their SEO services. My contact rattled off 10-20 keywords they were ranked for on the top page of Google. After I got off the phone, I ran a quick analysis to find the keyword phrases they gave. Each produced no traffic, were not competitive and were easy to rank. They were marketing themselves as an SEO provider.
5) THEY KNOW MOST BUSINESSES DON'T TRACK SALES It is critical to track lead sources and compare with any reports given by an SEO firm. Tracking reports are easy to embellish. Of course, this is more to assure that the keywords you've been ranked for are effective. But investigate your SEO campaign as much as possible.
CONCLUSION:
Unethical practices by SEO firms have generated a backlash. Many claim the entire industry is "snake oil". I can't blame them given how frustrated I have been trying to educate others and address this issue. Unfortunately within any profession, there will be authentic professionals and less-than-qualified alternatives. The less-than-qualified alternatives will thrive because sensationalism and over-promises sell. The reality of Internet Marketing, although exciting, isn't can't compete on the surface with false promises of quick ranking, unrealistic guarantees, and cheap pricing. It is worth the time for you to make sure you have the right provider on your team.
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